
Latest Episode : 2026/3/9 delivery
The Current State of Disaster Prevention x Data <Hi-Lights, Founded Two Years Ago>
Yamada, the host of LBMA Japan, and Kawashima will be discussing the theme of LBMA Japan Disaster Prevention x Data. Under the slogan "Increase the number of people who can be saved as a matter of course," Yamada is working to improve evacuation simulations and evacuation plans using people flow data. However, Yamada will share his current situation, where the disaster prevention market has high barriers to entry, and local governments, in particular, struggle to secure sufficient budgets for data utilization in both normal and emergency situations. While the number of solutions for information collection and visualization is increasing, damage prediction and simulation remain scarce, posing a challenge for the current state of data and disaster prevention. Yamada will discuss new possibilities for the disaster prevention business, including BCP demand, economic circulation during disasters, and the systematization of volunteer management!
Speaker:Kozue Yamada, CEO of Hi-Lights Co., Ltd.
Season 3: Archived Episodes:
Season 3: Archived Episodes:
Season 2: Archived Episodes:
Location Weekly Japan is a podcast run by LBMA Japan (Location Business & Marketing Japan), a general incorporated association that promotes business marketing services using location data. Every week, we interview management and business personnel from member companies, introduce the latest examples of location data usage, and share notable events around the world, as well as behind-the-scenes stories that can only be heard here.
As we are an organization with many IT-related members, you will hear a lot of foreign words, but in this podcast we will introduce examples of how location data is being used in a way that is as easy to understand as possible, so please feel free to listen.
MC: Kuniyuki Kawashima (Representative Director of LBMA Japan)
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