Latest Episode : 2026/7/13 delivery
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Spatial features that capture location without latitude/longitude or capital investment
We welcomed Yuta Ando from Taparound Inc. to discuss a new location information technology that utilizes existing radio wave information such as Wi-Fi and Bluetooth as spatial features. By linking radio wave IDs with URLs and messages without converting them to latitude, longitude, or travel routes, it becomes possible to apply this technology to indoor navigation, store menus, OOH advertising effectiveness measurement, and tourism/inbound analysis. We will introduce their efforts to commercialize this technology through the provision of an Android SDK, while addressing privacy concerns and iOS limitations.
Speaker：Yuta Ando, CEO, Taparound Co., Ltd.
Season 4: Archived Episodes:
Location Weekly Japan is a podcast run by LBMA Japan (Location Business & Marketing Japan), a general incorporated association that promotes business marketing services using location data. Every week, we interview management and business personnel from member companies, introduce the latest examples of location data usage, and share notable events around the world, as well as behind-the-scenes stories that can only be heard here.
As we are an organization with many IT-related members, you will hear a lot of foreign words, but in this podcast we will introduce examples of how location data is being used in a way that is as easy to understand as possible, so please feel free to listen.
MC: Kuniyuki Kawashima (Representative Director of LBMA Japan)
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