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Latest Episode : 2026/9/7   delivery

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"Action over advice"—What is a "practical PMO" that advances data utilization? : Independent from KDDI at age 48

Our guest this time is Daisuke Shimizu, President and CEO of Image Engineering Laboratory, Inc. He was involved in new business development utilizing location data at KDDI, and became independent at the age of 48 during the COVID-19 pandemic. With the motto "Action over advice," he supports large corporations in data utilization and new business development as a practical PMO. What exactly does a PMO do? Why is there a shortage of PM personnel in new business development at large corporations? We delve into the realities of PM, such as inter-departmental coordination and communication with stakeholders, which are difficult to solve with AI alone. Furthermore, we asked him about the application of AI to project management, the challenges of governance, and the future outlook for data utilization support.​

Speaker:Daisuke Shimizu, President and CEO, Image Engineering Laboratory, Inc.

Season 4: Archived Episodes:

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The latest in location data delivered weekly

Location Weekly Japan is a podcast run by LBMA Japan (Location Business & Marketing Japan), a general incorporated association that promotes business marketing services using location data. Every week, we interview management and business personnel from member companies, introduce the latest examples of location data usage, and share notable events around the world, as well as behind-the-scenes stories that can only be heard here.
As we are an organization with many IT-related members, you will hear a lot of foreign words, but in this podcast we will introduce examples of how location data is being used in a way that is as easy to understand as possible, so please feel free to listen.


MC: Kuniyuki Kawashima (Representative Director of LBMA Japan)
Updated every Monday.

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